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Aug. 21, 2023
Ep 402 - Unleashing Your Brand Power: Podcast Ownership and Visibility with Vinnie Potestivo
In this episode of the Author to Authority podcast, host Kim Thompson-Pinder interviews Emmy award-winning media advisor Vinnie Postestivo on the topic of visibility and personal branding. They discuss the importance of standing out in a crowded media landscape and owning your name and identity as a creator. The conversation also delves into the power of podcast ownership and the opportunities it presents for content creators. They emphasize the significance of being intentional and strategic in choosing the right platforms and opportunities for visibility. The conversation also touches on the power of sharing for branding and the value of evergreen content. Overall, this episode provides valuable insights and actionable steps for enhancing visibility and credibility in the creative and business worlds.
Description:
In this episode of the Author to Authority podcast, host Kim Thompson-Pinder interviews Emmy award-winning media advisor Vinnie Postestivo on the topic of visibility and personal branding. They discuss the importance of standing out in a crowded media landscape and owning your name and identity as a creator. The conversation also delves into the power of podcast ownership and the opportunities it presents for content creators. They emphasize the significance of being intentional and strategic in choosing the right platforms and opportunities for visibility. The conversation also touches on the power of sharing for branding and the value of evergreen content. Overall, this episode provides valuable insights and actionable steps for enhancing visibility and credibility in the creative and business worlds.
Episode Outline:
In this episode of the Author to Authority podcast, host Kim Thompson-Pinder interviews Emmy award-winning media advisor Vinnie Postestivo on the topic of visibility and personal branding. They discuss the importance of standing out in a crowded media landscape and owning your name and identity as a creator. The conversation also delves into the power of podcast ownership and the opportunities it presents for content creators. They emphasize the significance of being intentional and strategic in choosing the right platforms and opportunities for visibility. The conversation also touches on the power of sharing for branding and the value of evergreen content. Overall, this episode provides valuable insights and actionable steps for enhancing visibility and credibility in the creative and business worlds.
Episode Outline:
(00:00:00) Leveraging Media Exposure for Impact
(00:06:11) The Power of Podcast Ownership
(00:11:56) The Power of Visibility
(00:17:39) The Power of Sharing for Branding
(00:23:42) The Power of Evergreen Content
(00:29:19) Leveraging Podcasts for Visibility
(00:34:59) The Importance of Company Ownership
If you love the podcast, don't forget to check out Kim's book Author to Authority Volume 1. In it, she gives you a step by step guide on how to implement Authority Marketing in your business and gain the visibility you need to become the go-to person in your niche.
$19.95 USD includes shipping to Canada and US. Sorry, no international orders at this time.
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