Dave Kahle is a highly respected expert and author, with a wealth of experience in training and consulting for over 500 individual companies. His perspective on using a book as a tool for speaking engagements is shaped by his own journey, which began with his decision to become a consultant in his forties and his subsequent success as a self-published author. Kahle believes that while a book can sometimes directly lead to speaking engagements, its primary value lies in establishing credibility and expertise. He suggests that self-published authors should distribute copies of their book to potential buyers in their niche market to generate interest. Furthermore, he emphasizes that writing a book forces consultants and speakers to think clearly and develop a coherent message, thereby enhancing their professional reputation.
Episode Outline:
(00:06:07) The Vetting Process: Trade Publications vs. Self-Publishing
(00:09:21) The Impact of Book Credibility on Speaking
Engagements
(00:11:50) Using a book to stand out and secure speaking
engagements
(00:19:15) Enhancing expertise through the process of writing
(00:23:24) Exploring Biblical Principles in Dave Kahle's Books
(00:26:08) The Transformative Power of Biblical Principles
Bio:
Dave Kahle has been in practice for 30 years. He’s been the number 1 salesperson in the country for 2 different companies, in two distinct industries and selling situations. He has presented in 5 Canadian provinces, 11 Countries, and 47 US States, and authored 13 books, including his most recent book The Good Book on Business. Other popular titles are, Question Your Way to Sales Success, 11 Secrets of Time Management for Salespeople, and How to Sell Anything to Anyone Anytime. His books have been translated into 8 languages and are available in 20 countries. He has trained or consulted for over 500 individual companies. When he isn’t helping sales teams reach new heights, he and his wife, Coleen split their time between Grand Rapids, Michigan and Sarasota, Florida. He is a father, foster father, adoptive father and grand father to 14 children.
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If you love the podcast, don't forget to check out Kim's book Author to Authority Volume 1. In it, she gives you a step by step guide on how to implement Authority Marketing in your business and gain the visibility you need to become the go-to person in your niche.
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