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March 22, 2024
Ep 493 - How To See Risk As Opportunity For Accelerated Outcomes with Marty Strong
Marty Strong, a Nebraska native with a robust career spanning from the SEAL teams to the corporate world, is a strong advocate of risk-taking in entrepreneurship. Marty's upbringing, coupled with his experiences in the military and the corporate sector, have shaped his perspective that taking risks is an essential part of being an entrepreneur. He acknowledges the daunting nature of risks, but encourages individuals to push past fear and societal conditioning to view risk as a potential for growth and success. Based on his belief that our biological instincts are capable of recognizing opportunities disguised as risks, Marty promotes this adventurous approach for achieving entrepreneurial success.
Marty Strong, a Nebraska native with a robust career spanning from the SEAL teams to the corporate world, is a strong advocate of risk-taking in entrepreneurship. Marty's upbringing, coupled with his experiences in the military and the corporate sector, have shaped his perspective that taking risks is an essential part of being an entrepreneur. He acknowledges the daunting nature of risks, but encourages individuals to push past fear and societal conditioning to view risk as a potential for growth and success. Based on his belief that our biological instincts are capable of recognizing opportunities disguised as risks, Marty promotes this adventurous approach for achieving entrepreneurial success.
Episode Outline:
(00:00:50) Embracing Risk: The Entrepreneurial Journey
(00:00:50) Embracing Risk: The Entrepreneurial Journey
(00:13:35) The Brain's Explorer Switch: Risk Perception
(00:16:52) Perceived Risks: The Opportunity Mindset
(00:16:52) "The Explorer Switch and Risk-Taking
Behavior"
Behavior"
(00:28:20) Building Momentum Through Small Steps
(00:31:07) Engaging Readers Through Author Interaction
Bio:
Marty Strong is a retired Navy SEAL officer and combat veteran. He is a novelist, a practicing CEO and Chief Strategy Officer, and the author of Be Nimble: How the Creative Navy SEAL Mindset Wins on the Battlefield and in Business, and a second book, Be Visionary: Strategic Leadership in the Age of Optimization, set for release in December 2022. Marty's traveled to over forty countries, been shot at in a few, survived cancer twice, and experienced the loss of his oldest son. he has spent a lifetime meeting challenges head on, succeeding in three professions, anticipating crisis, and leading through crisis and chaos.
If you love the podcast, don't forget to check out Kim's book Author to Authority Volume 1. In it, she gives you a step by step guide on how to implement Authority Marketing in your business and gain the visibility you need to become the go-to person in your niche.
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