Jay Aigner is a seasoned entrepreneur and business growth expert with a rich background in software testing and quality assurance. As the CEO of Gdaqa, a leading software testing agency, Jay has successfully built a thriving business from the ground up, starting as a one-man consulting shop. His perspective on business growth and entrepreneurship is centered around the idea of scaling one's business by delegating tasks and focusing on the core aspects of the business. He believes that entrepreneurs should not try to do everything themselves, but instead focus on the things they are good at and enjoy doing. Aigner also emphasizes the importance of finding and understanding one's target customer, as well as establishing a mechanism to consistently attract and retain customers. His diverse background and experience working in various industries have equipped him with a unique perspective on entrepreneurship. Join Kim Thompson-Pinder and Jay Aigner on this episode of the Author to Authority podcast to learn more about Jay's insights on business growth and entrepreneurship.
If you love the podcast, don't forget to check out Kim's book Author to Authority Volume 1. In it, she gives you a step by step guide on how to implement Authority Marketing in your business and gain the visibility you need to become the go-to person in your niche.
$19.95 USD includes shipping to Canada and US. Sorry, no international orders at this time.